Locafy Ltd has announced a significant acquisition that could reshape its market presence. On October 6, 2026, the company revealed plans to acquire the assets and customer base of Map Labs, a U.S.-based marketing software provider. This strategic move is expected to enhance Locafy's revenue and expand its customer base in the United States.

The acquisition is projected to add approximately $2 million in annual recurring revenue (ARR) and $900,000 in earnings before interest and taxes (EBIT). Gavin Burnett, CEO of Locafy, stated, "We believe this is a transformational transaction for Locafy. We believe Map Labs will add an established U.S. customer base and profitable operating platform that increases our scale." The deal is set to close on or before December 31, 2026.

Background

Locafy Ltd is a global SaaS technology company that specializes in location-based Search Engine Optimization (SEO) and Answer Engine Optimization (AEO). The company operates under the SIC classification of 7370, which encompasses services related to computer programming and data processing. Locafy is listed on Nasdaq under the tickers LCFY and LCFYW. Recent filings indicate that the company is actively engaging in strategic growth initiatives.

What the Filing Says

According to the filing, "The Company believes the transaction, which is scheduled to close on or before December 31, 2026, is expected to materially increase Locafy’s revenue and operating profitability while accelerating its U.S. growth strategy." The deal involves a total potential cash consideration of up to $3 million, contingent upon the satisfaction of customary closing conditions.

Impact

This acquisition is expected to significantly impact Locafy's operational capabilities and market presence. With an established customer base that includes a Fortune 100 company, Map Labs brings a wealth of potential to Locafy. The acquisition could also create cross-selling opportunities for Locafy's proprietary AEO and SEO products, which may enhance customer engagement and revenue streams.

What's Next

The filing does not specify what happens next beyond the anticipated closing of the acquisition by the end of December 2026. However, Locafy intends to begin integrating the acquired operations immediately after closing, aiming to leverage its automation technologies to enhance service delivery and operational efficiency.