Suja Life, Inc. has announced the appointment of Robert B. Engel and Zahir Ibrahim to its Board of Directors, effective October 16, 2026. This decision to increase the board size from seven to nine members is significant as it reflects the company's ongoing commitment to enhancing its governance and strategic direction.
Suja Life, Inc., a leading player in the beverage industry, is known for its better-for-you products including Suja Organic, Vive Organic, and Slice Soda. The company's stock is traded on the Nasdaq under the ticker symbol SUJA. The recent filing indicates that Suja is classified under the Standard Industrial Classification (SIC) code 2080, which pertains to beverages.
The filing details that Engel will serve as a Class I director until the company's Annual Meeting of Stockholders in 2027, while Ibrahim will serve as a Class II director until the 2028 meeting. Engel has been appointed to the Audit Committee, bringing a wealth of experience in financial oversight and governance.
Engel is the former President and CEO of CoBank, where he led significant banking operations for over 17 years. He has also held key positions at HSBC Bank USA and began his career in public accounting. Ibrahim, on the other hand, has served as CFO for several notable companies, including BARK, Inc. and KIND, and has extensive experience in financial leadership within the consumer sector.
The appointments of Engel and Ibrahim are expected to enhance Suja's strategic capabilities as it continues to build its portfolio of healthier beverage options. The board now comprises nine directors, with seven being independent, indicating a strong focus on governance and independent oversight.
Both Engel and Ibrahim were appointed as part of a Director Designation Agreement with affiliates of Paine Schwartz Partners, LLC, the company’s principal stockholder. Their addition is seen as a strategic move to bolster the board's expertise in finance and consumer goods, which is crucial for Suja as it navigates a competitive market landscape.
In conjunction with their appointments, Engel and Ibrahim will receive compensation in line with the company’s Non-Employee Director Compensation Policy, which includes an annual cash retainer and restricted stock units. This aligns their interests with those of the shareholders, as they will be incentivized to contribute to the company’s long-term growth and success.
Suja Life's recent press release, dated October 20, 2026, highlights the significance of these appointments and the expertise Engel and Ibrahim bring to the board. Bob DeBorde, Chairman of the Board, expressed confidence that their backgrounds in finance and consumer brands will enhance the company's strategic direction.
The addition of Engel and Ibrahim to the board is a clear indication of Suja Life's commitment to strengthening its leadership as it seeks to expand its market presence and enhance shareholder value. As the beverage industry continues to evolve, having experienced leaders at the helm will be crucial for navigating future challenges.
Looking ahead, Suja Life is expected to continue its focus on growth and innovation within the beverage sector, leveraging the expertise of its newly appointed board members. The filing does not specify any upcoming votes or additional filings related to these appointments.











