LQR House Inc. has made a significant leadership change with the appointment of Lihong "Leo" Chen as Chief Executive Officer, following the resignation of Sean Dollinger. This transition comes as the company seeks to adapt and grow within the competitive beverage industry.

Effective October 16, 2026, Dollinger resigned from all positions held within the company, including CEO, and entered into a Resignation and Release Agreement. This agreement outlines a one-time cash payment of $500,000 to Dollinger and the transfer of shares in LQR House Acquisition Corp., a wholly owned subsidiary.

LQR House Inc. operates in the beverages sector, specifically focusing on e-commerce and spirits. The company is publicly traded on the Nasdaq under the ticker symbol YHC. The recent filing details the company's strategic moves to maintain its market presence amidst leadership changes.

The filing states that the resignation of Dollinger was effective immediately on the same day as the announcement. In connection with his departure, the company also confirmed the resignation of Chief Financial Officer Kumar Abhishek, who left without any reported disagreements with the company.

The company has appointed Lihong "Leo" Chen as the new CEO. Chen brings over a decade of experience in corporate management and financial operations, having previously served as Chairman of Shenzhen Jincheng Confidentiality Technology Co., Ltd. and General Manager at Beijing Energy International Holdings Co., Ltd. His extensive background in financial management and capital markets is expected to steer LQR House towards growth.

Furthermore, the company has appointed Kit Yan "Mark" Lau as the new Chief Financial Officer. Lau is recognized for his expertise in financial reporting and corporate governance, having held various leadership roles in publicly listed companies.

As part of the restructuring, LQR House is also expected to change its legal name to remove "LQR House" within 90 days following Dollinger's resignation. This move may signify a new direction for the company as it seeks to redefine its brand identity.

The filing does not specify what the next steps will be for LQR House Inc. following these changes, but the leadership transition marks a pivotal moment for the company. Stakeholders and competitors alike will be watching closely to see how these changes will impact the company’s strategy and performance in the beverage industry.